Obama hires Tufte

What happens when the most famous man in the world hires the world's biggest geek?



We have all got excited by Tufte's work and similarly we all know that charts are amazing in the hands of a skilful communicator. I am sure that they could have done this as a table but consider the impact of the the Job Loss 'V' chart - go to barackobama.com where you can either watch the video or download the chart and set it as your twitter icon...yep it really says that!


Lets look at it this way, if we work in data we have to get into visual content as we need to shield our clients for the complexity of the data. I cannot hire Tufte to make my charts but I do accept that I need to integrate the visual aspect of storytelling with the maths.....are you with me?

Act like your age

Who said that social networks are only for the kidz? This is some cool data from the US google Ad Planner system. If you are a marketer it's good to know that two thirds of Facebook and Twitter users are over 35 as it opens up a lot of great options if you are, say a household brand



What's worrying me is that I am clearly becoming a stereotype for my age. I never did Bebo, I recently conducted some excessive trimming on facebook and I'm heavy on Delicious and LinkedIn...