This symphony ad from Vodafone New Zealand has a real feel good factor about it; I have no idea how they did it...or if it is truly for real to be honest but great nonetheless - 1000 handsets playing the 1812 overture? Wild!
I am not sure if an ad like this would really drive new subscriptions but the viral effect of over 300,000 views so far must have got some MMS messages sent just talking about it
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