In today's semantic web enabled world, there is an imbalance in the information available and the money made from it. The Analytics Arbitrageurs are constantly looking for ways to recognize value in this overlooked 'stock' then swoop in to buy it before everyone else gets the same idea and drives up the price. Welcome to our world
Friday 19 February 2010
Totally incredible neuromarketing
Can it really be true that you feel more emotionally engaged with your soup when it looks warm and that you don't care about spoons?
WSJ says so so it must be true...they were working on this for 5 years - the PR alone was worth the fieldwork!
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